Roadtronix BV (“Roadtronix”, “we”, “our”, “us”) is committed to protecting your personal data and handling it responsibly in accordance with applicable European data protection laws.

This Privacy Policy explains how we collect, use and safeguard personal data when you visit our website.

1. Who We Are

Roadtronix BV
Registered in: Netherlands
Registered address: Tivolistraat 112, 5017 HS Tilburg NL
Chamber of Commerce (KvK): 42110251
Email (privacy requests): mmilne@roadtronix.com
Roadtronix BV is the data controller responsible for this website.

2. What Data We Collect

Information You Provide

When you submit a form on our website, we may collect:

• First name
• Last name
• Company name
• Job title
• Email address
• Phone number
• Country
• Message content

We do not collect sensitive personal data through our website.

Information Collected Automatically

When you visit our website, we may collect:

• IP address
• Browser and device information
• Pages visited
• Referral source
• Cookie and tracking data

3. How We Use Your Data

We use your personal data to:

Respond to enquiries
To reply to contact, demo or distributor requests.

Provide requested materials
Including brochures, product information or downloads.

Send marketing communications (if you opt in)
We only send marketing emails where you have explicitly consented.
You may unsubscribe at any time.

Improve website performance
Using analytics tools to understand usage and improve user experience.

4. Legal Basis for Processing

We rely on the following lawful bases:

• Legitimate interest - to respond to enquiries and operate our website.
• Consent - for marketing communications and non-essential cookies.

5. Data Retention

We retain personal data only for as long as necessary:

• Enquiry data: up to 24 MONTHS after last interaction
• Marketing data: until you unsubscribe or after 24 MONTHS of inactivity
• Analytics data: according to the platform retention settings

We may retain data longer where legally required.

6. International Data Transfers

We use third-party providers such as HubSpot, Google and Meta to operate our website and manage communications. These providers may process or store personal data outside the European Economic Area (EEA), including in Australia and the United States.

Personal data may also be accessed by authorised members of the Roadtronix team and trusted partners located in New Zealand and Australia for the purpose of responding to enquiries and supporting business operations.

Where personal data is transferred outside the EEA, we ensure appropriate safeguards are in place in accordance with applicable data protection laws.

7. Your Rights
You have the right to:

• Access your personal data
• Request correction
• Request deletion
• Restrict or object to processing
• Withdraw consent at any time
• Request data portability

To exercise your rights, contact: mmilne@roadtronix.com

You also have the right to lodge a complaint with the Dutch Data Protection Authority.

8. Cookies & Tracking Technologies

We use cookies and similar technologies to ensure the website functions properly and to understand how it is used.

Cookies may be used to:

• Enable core website functionality
• Analyse website traffic and usage patterns
• Support marketing and communication tools

We use services including HubSpot, Google Analytics, embedded video providers and, where applicable, marketing and advertising platforms. These services may set cookies on your device. Non-essential cookies (such as analytics and marketing cookies) are only activated with your consent. You can accept, reject, or customise your preferences via our cookie banner and may withdraw consent at any time.

9. Business Use Only
This website is intended for business professionals. It is not directed at individuals under 18 years of age.

10. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on this page.